SEO For Dentists

Freelance SEO support for dental practices that want more patient enquiries, clearer tracking and a stronger local search presence.

SEO Support for Dental Practices

Dental SEO is about helping your practice show up when people are actively searching for the treatments you offer. That could be emergency dentist searches, private dentist searches, dental implants, Invisalign, teeth whitening, hygiene appointments or general check ups in your local area.

I can review how your website is performing now, where patient enquiries are coming from, which treatment pages are underperforming and what your local competitors are doing better. From there, I build the work around what is most likely to bring bookings and revenue, not just more traffic.

The work can include local SEO, treatment page optimisation, technical SEO, content improvements, SEO audits, tracking setup, Google Business Profile recommendations and a clear roadmap for what should be done first.

How I can help your dental practice grow with SEO

Choose the type of support that best fits where your practice is right now, whether you need an audit, ongoing support, a treatment page plan or help understanding what SEO is actually delivering.

I am unsure how many bookings SEO is delivering to my dental practice

I can audit your website, rankings, traffic, calls, form enquiries and key treatment pages so you can see what SEO is currently doing and where the biggest gaps are.

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I want more patient enquiries from local search

I can help improve the pages and local signals that matter most when people search for dentists, treatments or urgent appointments near them.

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I want to grow specific dental treatment bookings

If you want more enquiries for implants, Invisalign, whitening, private dentistry or emergency appointments, I can build the SEO work around those services.

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I need a clear SEO roadmap for my practice

If you have a developer or internal team, I can give you a practical roadmap that explains what to fix, what to improve and what order to do it in.

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I Can Help You Get More

Dental SEO should be tied to the services that make sense for your practice. The aim is not just to rank for anything dental related, it is to bring in the searches that can turn into real patient enquiries.

01

New Patient Bookings

Better targeting for people looking for a dentist and ready to choose a practice.

02

Emergency Dentist Enquiries

Local search support for urgent appointment searches where speed and trust matter.

03

Dental Implant Leads

Improving treatment pages around higher value searches with stronger commercial intent.

04

Invisalign and Cosmetic Enquiries

Clearer targeting for patients researching cosmetic treatments and private options.

05

Local Treatment Searches

Helping your key services appear for the towns, cities and areas your practice serves.

06

Better Tracked Calls and Forms

Clearer reporting so you can see which SEO work is helping to generate enquiries.

SEO Reporting Framework

A clearer view of performance, opportunities and priorities

Everything is built to help you understand what is happening with your SEO, where the best opportunities are and what should be fixed first. The goal is to make the work easy to follow and commercially useful, not just fill a report with noise, and you will always be dealing directly with me when it comes to implementation and next steps.

01

Performance Reporting

A professional and easy to understand report covering organic traffic, impressions and average positions, so you can clearly see how visibility is moving, what has improved and what I am focusing on next.

02

Content Gap Analysis

A comparison between your website and your competitors to show the content opportunities they rank for that you do not, giving us a clear idea of what content needs to be built without trying to do everything at once.

03

Backlink Gap Analysis

A report showing the backlinks your competitors have that we want to acquire, alongside your authority score versus competitors and the link profile goals we are working towards with honest expectations around what will make the biggest difference.

04

Technical SEO Priority List

A technical list built from Screaming Frog and Google Search Console, highlighting issues across the site and the priority order for fixing them properly. I can also work directly with your team or developer to help get the important changes implemented.

A Little About Me

My name is Owen McConaghy and I have been working in SEO for over 10 years. I first got into the industry while developing and designing websites, which is something I started doing back in 2016.

That is when I started to realise that no matter how good a website looks on the surface, if it is not bringing in enquiries or increasing sales then it is only doing half the job. Once I saw that, I wanted to learn SEO properly and use it to help businesses grow. SEO can have a huge impact, turning a struggling business into a thriving one in a matter of months, and I love being part of that. When you work with me, you can be sure you are working with someone who has a decade of experience across different industries and a strong desire to help deliver more revenue through SEO.

Owen McConaghy speaking at an SEO conference

Tools I Use

A few of the SEO tools I use regularly to audit websites, spot opportunities and keep track of progress.

Sitebulb

Ahrefs

SEMrush

Screaming Frog

What Makes Me Stand Out

There are plenty of SEO options out there, but the way I work is built around clarity, accountability and commercial results.

Accurate Tracking

I make sure tracking is set up properly so you can see what SEO is delivering through calls, forms and organic performance.

Understanding Your Practice

I take time to understand your treatments, patient types, local area and where SEO can bring the strongest return.

£

ROI That Actually Matters

I focus on patient enquiries and treatment opportunities, not vanity metrics that look good but do not help the practice grow.

Fully Transparent

I make sure you know what I am doing, why I am doing it and what is realistic for your website.

No Long Term Contracts

I do not tie clients into long contracts. I work on a 30 day rolling basis, so the work and communication has to speak for itself.

Over a Decade of Experience

I have worked in SEO for over a decade and understand how to adapt strategy to different businesses, budgets and levels of competition.

SEO For Dentists FAQs

Common questions about SEO for dental practices, local rankings, bookings and how I work.

What is SEO for dentists?

SEO for dentists is the process of improving a dental practice website so it can be found by people searching for treatments, urgent appointments and dental services in the areas the practice serves.

Can SEO help my dental practice get more bookings?

Yes. The aim is to attract people who are already searching for dental care, then make it easier for them to call, enquire or book with your practice.

Which dental services can SEO target?

SEO can target emergency dentistry, dental implants, Invisalign, teeth whitening, general dentistry, hygiene appointments, cosmetic dentistry and private dentistry, depending on what your practice offers.

How long does dental SEO take to work?

It depends on competition, your current website and how quickly changes are made. I would usually hope to see early movement within the first few months, but stronger results normally need consistent work.

Can you help with local SEO for dentists?

Yes. Local SEO is usually a key part of SEO for dentists because most patients search by location. This can include treatment pages, local landing pages, Google Business Profile recommendations and tracking.

How much do you charge for dental SEO?

I charge £40 per hour, so the cost depends on how much work is needed, how competitive your area is and how quickly you want to move.

Contact Me

If you want to chat about SEO for your dental practice, send over a few details and I will get back to you.

Ready to talk SEO?

Use the form and tell me a little bit about your website, your goals and the kind of support you are looking for.

I will review your message and come back to you within 48 hours of receiving your message.